User and market research for emerging trends in sustainability and how Tramontina can incorporate these findings into their products/website.

[My Role]

Group Project: 1 of 4 researchers

[Areas]

Branding, Sustainability, Trend Analysis

PROJECT OVERVIEW

  • Identify customer expectations so that Tramontina can improve their own sustainability practices and expand their eco-conscious initiatives to engage more of this market sector.

  • Market and User Research Project sponsored by Tramontina

  • 2 month project